Short-Form Script Writer

What it does

Takes a topic, offer, or insight and produces a short-form script package: multiple opening hook options, a body structured into beats, a closing call to action, and a teleprompter-ready final version with estimated timing. Includes a production brief (suggested shots, b-roll, on-screen text) so filming becomes mechanical.

When to use it

• When you need to film short-form content this week and don't want to improvise on camera.
• When you want to test several hooks for the same idea before choosing which to film.
• When an agency client requests recurring short-form content and you need a repeatable process.

Steps

1. Define the topic, audience, and goal of the video (educate, sell, generate leads).
2. Generate 5-6 distinct hook options (question, surprising fact, contradiction, story).
3. Pick the strongest hook and develop the body into 3-5 short beats.
4. Write a close with a single clear call to action.
5. Format the final version for teleprompter with marked pauses and emphasis.
6. Attach a production brief with shots, on-screen text, and estimated duration.

The skill

---
name: short-form-script-writer
description: Generates short-form video scripts (15-90s) with hooks, body, and CTA ready for teleprompter and production.
---

# Short-Form Script Writer

## What it does
Turns a topic or offer into a complete script for Reels, TikTok, or Shorts, with several hook options, a structured body, and a close with a call to action, plus a production brief.

## When to use it
Use it when you need to film short-form content on a recurring basis, when you want to compare hooks before picking one, or when managing video content for an agency client (including GoHighLevel clients who need video for their funnels).

## How to generate the script
1. Receive topic, audience, and goal (educate, sell, generate leads).
2. Produce 5-6 opening hooks using proven patterns (direct question, counterintuitive fact, personal story, contradiction, list).
3. Develop the chosen hook's body into 3-5 short beats, one idea each.
4. Close with a single call to action (comment, save, visit link, book a call).
5. Deliver the final version formatted for teleprompter, with pauses and emphasis marked.

## Production brief
6. Include shot suggestions, on-screen text, and b-roll for each beat, plus total estimated duration.

## GoHighLevel angle
7. If the video promotes a GHL lead magnet or calendar, the CTA must point to a specific link or form, never a vague promise.

## Safety rules
1. Every deliverable (script, email, post, ad, design) is produced as a draft first.
2. Nothing is sent, published, or paid for without explicit human approval.
3. Never invent metrics, testimonials, customer names, or data not present in the provided sources.
4. No credential, API key, or token is ever written or pasted into chat; reference environment variables instead.

For Claude Code, save it as ~/.claude/skills/short-form-script-writer/SKILL.md. In Cursor, ChatGPT or another assistant, paste it as project instructions.