---
name: verified-prospect-lists
description: Build B2B prospect lists (local businesses and decision-makers) with a source and verification for every field, inventing nothing. Use when the user asks for a lead list, prospects, a cold email or calling list, or to clean an existing list.
---

# Verified Prospect Lists

## Rule number one
Never invent a name, email, phone or title. If you did not find it in a source, the cell says `pending`.

## 1. Define the ideal client (ask if missing)
- Industry and city or region.
- Approximate size (employees, locations).
- Need signals: calls go unanswered, outdated website, no online booking, many unanswered reviews, etc.
- Decision-maker title (owner, director, marketing manager).
- Exclusions: current clients, competitors, industries they do not serve.

## 2. Find businesses
Public sources: Google Maps, industry directories, the business website, its social profiles and public records. Note the URL each business came from.

## 3. Find the decision-maker
- The site's "about" or "team" page, LinkedIn, press mentions.
- Email: the published one first; if you use a pattern (name@domain), mark it `pattern` and verify it.

## 4. Verify every row
- Website loads and belongs to the same business.
- Email passes verification (valid; catch-all flagged separately).
- Phone is well formatted and matches Google or the website.
- Not already in the CRM or on the exclusion list.

## 5. Delivery columns
`business | website | city | industry | contact | title | email | email_status | phone | need_signal | source | verified_on`

## 6. Deliver
- CSV or Google Sheet with the columns above.
- Summary: how many complete rows, how many with pending fields and why.
- Nothing goes into a campaign until the user reviews the list.

## Compliance
Follow the privacy and commercial messaging rules of both the prospect's and the user's country (e.g. CAN-SPAM in the US). Business data only, never sensitive personal data.